Real. Life. Photographs. And Golf.

Welcome friends to the home of Afire Golf Co. and SRU Photography! We’re so glad you stopped by and we’d love to introduce ourselves to you. We were recently featured on PGA.com where we were able to share all that has inspired us to take a leap of faith as a family and walk this course together. You can find our story here.

In these new and trying times we had to adapt. Our photography business has been impacted. We sat and we brainstormed. So in addition to photography, my daughter and I decided to start a boutique golf line - Afire Golf Co. - to add to the SoReal Unlimited, Inc. family of companies.

Afire Golf aims to bring inspired golf headwear, apparel, and accessories to young golfers who enjoy the game, it’s tradition, and all the excitement that comes along with it. Gear like this was tough to find when my daughter started playing the game - a line that fit properly and captured the youthful spirit of the game at the same time. But we couldn’t leave the big kids (adults like us) out so we have designs for us too.

Our photography and our images have always been inspired by the honest and moving stories of the people we meet and photograph. We've come a long way from our greeting card roots and have found over the years that sometimes an image can speak louder than words. Whether it's your family, the love of your life, or a once in a lifetime event - we'd love to photograph it for you. 

We encourage you to dive in and explore our site. Each square tile in our portfolio is a unique window that gives you a look into the individuality of our sessions and our clients. Our new golf headwear endeavor is testimony that the concept of family is important to us. We’ll do anything to keep lifting each other up in love and in life. Please see our blog as we dig deeper into what truly inspires our images and designs. We'd be honored to help tell your story, even if it is at 1/100th of a second. And we’d be especially grateful should one or more of our hats help capture the burning passion you have for the game of life and golf.

Photographs and golf memories make up our crazy cocktail. They are both bound by relationships and time spent together. Life is so real and the game we play is afire.

K.I.T.

We're based in Orlando, FL but our photographs have no boundaries. We love to travel. Our cameras have taken us all over the state of Florida, as far west as Nevada, to Colorado, the Bahamas, and many places in between. Have questions? Feel free to email me directly: Mike@SoRealUnlimited.com